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Paragone partners with TikTok


Paragone is excited to add TikTok to our offering as an official TikTok Partner! This partnership gives our clients even more possibilities to reach their customers in the right place, at the right time with digital advertising.

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Paragone recognized as a High Performer in G2 Summer 2020 Report


Paragone earns badges and ranks in multiple categories in 2020 Summer Report from G2, the world’s largest unbiased software review platform.

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Havas Media Group and Paragone Expand Strategic Partnership


The agency will leverage Perion’s Paragone “Brand Advertising Platform” across its global network to unify social channels and services, as well as, deliver meaningful social campaigns for clients and their consumers.

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Pinterest opens up shopping experiences


Pinterest has expanded its partners program globally to make it more accessible to third-party technology and businesses, creating more shopping experiences in the process.

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How should marketing campaigns impact marketing strategy?


As marketing strategy shows more signs of the influence of campaigns, the tools and platforms that execute campaigns are impacting strategy.

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How handbag brand Tammy & Benjamin merged Facebook and Google ads to drive sales


Last holiday season, French-based luxury leather handbag company Tammy & Benjamin wanted to take its digital ads to the next level to drive more sales for its bags, typically priced above $475.

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Paragone caps year of innovation with first-mover Facebook stories campaign for BUX


Ads within Facebook Stories became available in late September, and Paragone was among the first to gain early learning and success with this full-screen, immersive, authentic experience that delivers 15 seconds ads.

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Perion social campaign platform awarded Google certification


Israeli data-driven ad and search solutions company Perion Networks Inc. (Nasdaq:PERI: TASE:PERI) announced today that its social ad tech subsidiary Paragone has been awarded the official Google Premier Partner Badge.

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Paragone obtient la certification Google Premier Partners


La startup française Paragone va intégrer directement la suite Google Ads dans sa propre technologie.

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5 ways to use Snapchat to target millennials


Once just a hangout for teenagers, Snapchat has matured into an engaging and effective social media platform. If you’re trying to reach a younger demographic, it’s somewhere you probably want to be.

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Étude : La perception de la publicité sur Snapchat


Nous vous l’annoncions vendredi, la publicité en libre service arrive sur Snapchat en juin, ce qui signifie que toutes les marques pourront acheter de l’espace facilement sur le réseau. Paragone sera la plateforme partenaire en France, et il sera possible de passer par elle afin de créer des campagnes complexes.

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Snapchat lance sa plateforme de gestion de campagnes


L’application aux 160 millions d’utilisateurs quotidiens lancera en juin sa plateforme de gestion des campagnes publicitaires en self-service. Pour les gros annonceurs, l’application annonce un partenariat avec le français Paragone.

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Developers can start adding their brushstrokes to Facebook canvas via Its API


The new API will allow developers to create solutions for advertisers using Canvas, such as in scaling creation, developing templates and delivering insights.

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