Top 5 Reasons Why LinkedIn is Key to Digital Growth While some luxury brands have been slow to embrace digital as the new normal, quite a few prominent trend setters are well ahead of the adoption curve. LinkedIn in particular has grabbed the attention of luxury buyers as brands step up media spend to diversify…
Paragone joins the Linkedin Marketing Partner Program Through the integration, Paragone’s customers will access more intuitive reporting and campaign optimization for LinkedIn ads New York, NY, May 10th, 2021 — Paragone, a Perion company that provides an advanced, multi-channel advertising management platform, announces an integration with LinkedIn Marketing Solutions. The integration empowers Paragone’s luxury customers…
What if online advertisers are seeing in 2D? What if you are missing a crucial layer of insight – a deeper level of vision – that could bring clarity on the full customer journey?
We were proud to have been invited by Facebook to present a session this week at the Global Partner Summit in New York.
Think of Vincent as one of the ‘steering wheels’ of the Paragone platform. From both a technology and architecture perspective, it’s his role to steer the team in the right direction with future development and ensure our solution remains cutting-edge.
While the value of online purchases during the Black Friday and Cyber Monday shopping weekend is growing (rising 14.4% last year to US$13.03 billion), online shopping has by no means taken over. In fact, over 90% of annual retail sales in the US still happen in brick-and-mortar stores!
Facebook advertising is powerful – you already knew that. But to really get the most out of your investment you need to have the Facebook pixel correctly installed.
This week we’re at Advertising Week New York, the worldwide gathering of marketing, advertising, technology and brand professionals. Advertising Week is a one-of-a-kind experience, now taking place across 5 global cities throughout the year, and featuring daytime seminars, workshops, networking, world-class entertainment and more!